Sholdit — theme design + development.
Sholdit needed a Shopify theme that matched the quality of their product — hand-finished scarves — without slowing down the browsing experience that drives repeat purchases.
The challenge
Sholdit's previous store ran on a generic stock theme that buried product photography behind clutter, and checkout abandonment was high on mobile, where most of their traffic landed from Instagram.
Our approach
We rebuilt the theme from scratch around large-format product photography, simplified navigation down to three core collections, and restructured the cart and checkout flow to reduce the number of taps required to purchase. Custom upsell logic was added at the cart level to lift average order value through scarf-and-care-kit bundles.
Want results like these for your store?
Tell us about your store and goals — we'll get back to you within one business day.
Start a project