/00 Case study 08
Marrow Studio — custom shopify sections.
A set of custom, reusable Shopify sections added to an existing theme to better showcase made-to-order furniture pieces.
08
Scope of work
Custom Shopify sections
Year
2024
Platform
Shopify
The challenge
Marrow's existing theme couldn't represent the customization options available on made-to-order pieces — fabric, finish, and dimension choices were handled through a clunky external form.
Our approach
We built custom metafield-driven sections directly into their existing theme, allowing customers to configure fabric, finish, and dimensions in real time with live price updates, without a full theme rebuild.
35%increase in configurator completion
0downtime during implementation
12%increase in average order value
08.1
08.2
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